
Bloomreach
Bloomreach decreases cost per Opp by -65%, whilst increasing pipeline ARR by +65%.
B2B SEO + GEO: The Complete Strategy for Modern Growth
While your competitors chase yesterday's rankings, AI-powered search engines are rewriting the rules. ChatGPT, Perplexity, and Google's AI Overviews now answer 60% of queries without a single click to your website.
Traditional SEO still drives traffic through Google’s blue links GEO (Generative Engine Optimization) gets you cited in AI answers across ChatGPT, Perplexity, Claude, and Google’s AI Overviews
Here’s the reality:


Increase in organic pipeline within 8 months through integrated SEO + GEO strategy

More brand citations across AI platforms while maintaining traditional search rankings

in new pipeline directly attributed to AI-optimized content and visibility
We don’t just optimize for where search has been—we position you for where it’s going. Our integrated strategy ensures visibility across traditional search AND AI-powered discovery.

Bloomreach decreases cost per Opp by -65%, whilst increasing pipeline ARR by +65%.

How to build a multi-million euro, centralised European GTM strategy backed with customer intelligence.

Virtual College increases ROAS by +42% YoY, whilst increasing revenue by +33%

World Courier increases opportunity volume by +44% YoY, doubles ROI and reaches an LTV:CAC of 10.2x with Ziggy.
Most agencies are still optimizing for vanity: keyword rankings, organic traffic, and monthly reporting decks that look busy without moving revenue. They wait to be briefed instead of driving the conversation. At Ziggy, we put our foot on the gas pedal. We get to the heart of what your buyers are actually asking, across Google, ChatGPT, Perplexity, and everywhere else the research happens, and we build programs that make you the answer. Not just a result.
Rankings are an input, not an outcome. We build keyword and content strategies around buying intent and sales stage, so every piece of organic visibility ties back to a stage of the enterprise buyer journey. That’s how clients achieve results like 180% pipeline growth in eight months rather than just a better position on page one.
They compound each other when the strategy is integrated. Paid campaigns surface which messages and offers convert. That intelligence informs organic content priorities, which builds long-term authority and lowers your cost per pipeline over time.
Yes, with the right content architecture. AI platforms pull citations from content that is structured for retrieval: clear attributions, modular insights, direct answers to specific questions, and strong domain authority signals. GEO is not about gaming a system. It’s about making your expertise legible to the way large language models read and synthesize information.
We start with your revenue target and work backward. That means understanding your buyers’ full research journey, mapping the questions they ask at every stage, identifying where competitors are winning visibility you should own, and building content and technical infrastructure that compounds over time. We don’t separate SEO from GEO, and we don’t separate organic from the broader go-to-market motion. Everything we build is designed to generate pipeline, not just presence.
Don't let your competitors own the AI-powered future while you're stuck optimizing for the past. Our SEO + GEO strategy ensures you're visible wherever your buyers are searching—today and tomorrow. Get started with a comprehensive search audit that covers both traditional rankings AND AI visibility.
That’s great and all, and we commend you for pushing through with it. Unfortunately we no longer offer support for IE; it hasn’t received a major update since 2015 and Microsoft are dropping support for it later in the year.
If you’re using Windows 10 and want to stick with a built in browser, please consider switching to Edge. Or, if you really want to enjoy the internet properly we strongly recommend downloading Google Chrome here.
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