Trusted by the world’s leaders in tech
"We needed an agency who really understood the marketing and sales funnel, someone who could help optimise our initiatives towards revenue and business objectives."
How Bloomreach achieved GTM efficiency in just 90 days. Learn more →
Increase in ROAS
Increase in Pipeline ARR
Decrease in cost per Opp
An integrated demand generation agency built for enterprise complexity
Most enterprise technology companies invest heavily in marketing activities that never drive revenue. Ziggy helps your team shift from volume-based lead gen to a revenue-accountable GTM model — reducing CAC while accelerating pipeline.
Ready to build a demand generation engine that your CFO and CRO will both champion?
B2B marketing has evolved from the old days of capturing leads and throwing them over to sales. B2B Demand Generation has a role to play in driving revenue, expansion & retention.
| The Old World | The New World | |
|---|---|---|
Marketing Objective | Increase MQLs and form fills | Increase Revenue, LTV and reduce CAC |
Content Strategy | Gate content to increase leads | Content is value-first, focusing on customer problems vs funnel stage |
Lead Management | All leads treated equally regardless of intent or fit | Qualified leads are triggered against direct response forms, everyone else is scored based on Intent, ICP, Account + Behaviour |
Performance | Funnel is slow, conv rates are low, prospects have low-intent | Opp volume increases, deal cycles shorten, ACVs increase and LTV:CACs is leading indicator for scale |
Internal Alignment | Marketing and Sales have different targets | Marketing & sales are both targeted on net new revenue, account expansion & retention |
Scale your demand gen with Ziggy
Schedule a conversation with us today...





